Trending for Spas: One-Stop Shops

In our very busy society, clients are more than willing to pay for convenience…if it seems comfortable and valuable. How can spas market this to increase profits? Become a one-stop shop for your clients!

In recent years, we have seen “niche” spas and salons growing…blow dry bars, weight loss clinics, brow bars, and the like. However, many spas are taking the other road, and finding it to be a very profitable road indeed!

Offering a variety of services and products all in one place, encamped in a warm and welcoming space that encourages browsing (and ultimately buying), is a great way to endear your business to your clients. Even incorporating fitness classes can add to the atmosphere!

Our society today is a very social society, so a friendly, casual space where friends can meet and enjoy services together will also increase your customer loyalty. Friends don’t have to have the same services performed, but maybe one is looking for a mani/pedi, and another is needing a blow out and brow shaping. With your one-stop shop, they can each have the services they want performed, while never missing a beat in their conversation!

If you are nervous about expanding your menu to offer some out of the box services to your clients, don’t be! Pure Spa Direct is YOUR one-stop shop, and we can assist you with ALL of your spa needs! Are you a hair salon looking to expand into some nail or massage services? Pure Spa can help you with all of the products, furniture, and equipment you need to offer your clients amazing services this spring! A massage clinic looking to expand into facial services? Don’t worry, Pure Spa can help with that as well!

Contact our friendly and knowledgeable Customer Service team today, and see how you can expand your menu without stressing about it! We can be reached during our regular business hours of Monday through Friday, 8:30 AM – 5 PM EST at 800-434-0018. Busy during the day? Feel free to browse and order online 24 hours a day, 7 days a week! Questions? Email us at any time at service1@purespadirect.com!

This Blog Post: Trending for Spas: One-Stop Shops originally appeared on Blogger.

Lather Time!

I had a haircut this weekend and instead of seeing the usual stylist who cuts my hair, I went to a special section of the salon and had my hair cut in the “In Store Barber Shop”.

It was pretty cool. Set apart from the rest of the salon, there were old school barber chairs, flat screen TV’s, yadda yadda. It was like a man cave hidden in the hustle and bustle of a very busy salon. When the service was nearing the end, and the stylist (or I guess we’ll call him a barber) came to trimming my neck hair and side burns, I had a surprise. Instead of breaking out the mini buzzer like my usual stylist does, the man cave guy broke out the hot lather machine and a straight razor. Sure, flashes of Sweeney Todd went through my head, but in the end, I loved it. Hot lather rules!

And as odd chance would have it, Pure Spa Direct JUST ADDED a very economical Hot Lather Machine from Scalpmaster… the “Lather Time Professional Lather Machine”. It features a push button for easy dispensing, an extra large soap cup for an all day supply of warm lather and a long lasting DC motor. It also includes a non-slip safety pad, a cleaning brush and an 8 oz. bottle of liquid shave cream. Pretty cool old school stuff.
Check it out Here:

This Blog Post: Lather Time! originally appeared on Blogger.

Ideas for Organization – Employee Tip Lockers

So I was just introduced to a really great idea when it comes to organizing gratuity tips for your employees. Normally, your client would give their tip to the front desk or directly to the employee. However, sometimes tips can get misplaced, forgotten, etc. I thought that this idea was a perfect solution for this!

The idea is kind of like individual employee “cubbies”, but they are lockers. With our Cell Phone Locker Units, the lockers are small enough for this purpose and all that is needed is the optional door with the slot. We have many options available, as these are custom made to order. They are available in Aluminum, Bronze, Gold, and Sandstone with your choice of 15, 20, and 25 individual lockers. You also have the option of custom engraving, plexiglass window, or a clear plastic card holder(which is great for when you have to switch out names!)

Each door can come with either a re-settable lock or a key lock (master keys are available as well) which can be assigned to each employee. All your clients would have to do with this is insert their tip right into the designated locker with the employees name that had assisted them that day.

This Tip Lockers would make the process of tipping easier for the client, as well as the employee. And no more lost or forgotten tips!

You can check out these items here.
Cell Phone Lockers
Door Slot for Cell Phone Locker
Locker Keys

Give us a call anytime and we would be more than happy to assist you with a quote for these made-to-order lockers!

This Blog Post: Ideas for Organization – Employee Tip Lockers originally appeared on Blogger.

Brightening by June Jacobs

We love June Jacob’s Brightening line! It is extremely effective and can be combined with any skincare line you are currently using.

June Jacobs has formulated a powerful patent pending anti-oxidant blend of white, red and green tea extracts combined with goji berry, pomegranate, and grapeseed extracts to help neutralize free radicals, protect skin from environmental toxins and combat the visible signs of premature aging!

This line has 2 different size options, so you can use it in service, and offer as a retail product when your clients see the immediate results!

Brightening Serum

This paraben and preservative-free brightening serum is formulated with lactic acid and vitamin A to promote cell turnover, reducing the appearance of skin discolorations. An effective botanical concentrated complex help to reduce the appearance of dark spots by helping to control the enzyme responsible for hyperpigmentation.

Available in a retail size too!

Brightening Moisturizer

This unique paraben and preservative-free moisturizer illuminates dull and stressed skin with lactic acid, to gently remove dead skin cells allowing nourishing sweet almond oil and shea butter to be better absorbed by the skin.

Detoxifying lemon peel extract rejuvenates and increases the luster of tired skin, while bearberry root, mulberry root, licorice extract and Gigawhite act as natural lightening agents to help reduce the appearance of hyperpigmentation.

Available for retail too!

This Blog Post: Brightening by June Jacobs originally appeared on Blogger.

New Starpil Bundle Up For Grabs!

Specially formulated for extra sensitive skin, Starsoft is our luxury line of wax and creates a flawless waxing experience. Starsoft is a pine rosin-free clear wax formula with no perfumes, coloring agents, or preservatives. It contains neurosensory properties to produce the most comfortable experience for your clients and prevent irritation.

Kit includes everything needed for the ultimate Softsoft experience:

  • Pro Standard Wax Warmer
  • One box of Starsoft Hard Wax
  • 100 Count 4.5″ wooden spatula
  • 100 Count 6″ wooden spatula
  • Pre Gel: Preps skin for waxing by cleansing & disinfecting
  • Post Emulsion: Slows down further hair growth
  • Post Epil Oil: Prevents redness & irritation
  • Post Epil Acid Cream: Speeds up skin PH level recovery & restores moisture levels
  • Free of any perfumes, coloring agents and preservatives

Starsoft Hard Wax Ingredients:

  • Bee’s Wax (Cera Alba)
  • Microcrystalline Wax
  • Tamanu Oil
  • Mineral Oil
  • Calophyllum inophyllum Seed Oil

This Blog Post: New Starpil Bundle Up For Grabs! originally appeared on Blogger.

The Most Important Piece of Furniture Your Spa Owns

When preparing your spa room, arguably the most important piece of furniture is your spa bed. This is where your clients will spend their time when visiting you, and it needs to not only be functional for you, the technician, but also comfortable for your client. And not only comfortable – clients will come back if you have a noticeably comfortable bed!

Pure Spa Direct has just picked up the all-new DIR Facial Beauty Bed & Chair Apollo – a high-end, Full Electrical Spa Chair with built-in Thermo Heat. This top-of-the-line bed is the bed your clients will come back for!

Experience our revolutionary full-electrical all-purpose beauty bed/chair Apollo, fitted with 4 electro-hydraulic motors controlled by hand or foot. This newly updated unit features thermo heat top, foot controls, finer adjustments, quieter operations and sleeker appearance fully integrated into a simple operating remote.

Details:

  • Thermo heated bed for superior relaxation and comfort
  • Heavy-Duty Facial Beauty Bed/Chair with 750 lbs. weight capacity
  • High-grade soft vinyl with high-density foam for both comfort & durability
  • 3 programmable preset position setting
  • Dual headrest included for all types of beauty & medical facilities, easily interchangeable for all types of procedures
  • 4 Individual Electro-hydraulic motors to smoothly & quietly operates the Backrest, Leg-rest, Height and also Tilt adjustments
  • Both hand remote and foot controls for easy operation
  • Removable arms & headrest for versatility
  • Fully assembled out of the box
  • Power requirement: 110 Volts
  • 1 Year Warranty

This Blog Post: The Most Important Piece of Furniture Your Spa Owns originally appeared on Blogger.

Hot Facial Equipment: Bio-Therapeautic bT-Nano to Reach Age-Defying Goals

The BT-Nano system is the ultimate mini system, utilizing Bio-Therapeutic’s exclusive patented Suzuki Sequencing™ platform. The bt-nano can be easily held in one hand, and economically placed in or out of the treatment room. It positions perfectly in any environment and setting due to its size, portability, and convenience.

FEATURES:

  • Compact (takes up less surface area than a 5×7 postcard), convenient and intelligent, weighing in at less than 1 pound
  • Battery operated, completely mobile, with quick release accessories for agile service changes
  • Contains Suzuki Sequencing Technology
  • Clear silicone protective skin


THE BT-NANO™ MICROCURRENT SYSTEM:
The bt-nano™ Microcurrent System is a complete esthetic system that aids in reducing the signs of aging with specialized products and microcurrent technology. Together, the system of products and technology helps firm and smooth the skin, offering an outstanding age-defying facial. Skin is rehydrated, circulation is improved, and a revitalized appearance is achieved after the first application.

The bt-nano™ offers a number of applications that are preventive for younger clients and rejuvenating for mature clients. It is a popular non-invasive application that gives the client freedom to attain age-defying goals without the recovery, downtime, and expense of surgery or aggressive treatments.

This Blog Post: Hot Facial Equipment: Bio-Therapeautic bT-Nano to Reach Age-Defying Goals originally appeared on Blogger.

Aromaland Angel Diffusers: The Must-Have Holiday Retail Item

It feels like we have only just entered November, yet the Holiday Season is already in full swing. To prepare for the rush of crowds that this time of year (thankfully!) brings along, you need to be fully stocked with retail items so as to maximize your profits.
A perfect item to retail for the Holidays are the

Angel Aromatherapy Diffusers / 6 Pack – by Aromaland. Made of unglazed ceramic with a Velcro point on the back, this adorable diffuser is easily transferable around the house or office. All your client needs to do is place a few drops of oil into the Angel’s lamp. The clay naturally absorbs the oil and gives off the scent of the beautiful Angel Essential Oil Blend, which is included with the diffuser.
Your cost per angel is only $4.95 and by retailing it at $15, you can make a over a 200% profit! CLICK HERE to see all diffusers made by Aromaland.
What products do you find that your clients like to purchase during the holiday season?

This Blog Post: Aromaland Angel Diffusers: The Must-Have Holiday Retail Item originally appeared on Blogger.

Back To Basics: High Frequency

Sometimes, simple is best. For our clients, basic modalities such as High Frequency, may seem boring, but they are anything but!

Do you use High Frequency in your business? If you don’t, you should! It is so simple to integrate into almost any facial service, or you can build services surrounding High Frequency specifically. We even have a client who offers a Beard Facial for men, featuring a High Frequency with a comb attachment.

Benefits of High Frequency

  • A gentle, non-invasive alternative to plastic surgery
  • Immediate (temporary) lifting effect
  • Soften and smoothes away fine lines and wrinkles
  • Reduces large pores
  • Effective acne treatment
  • Reduces dark circles around eyes
  • Stimulates healthy hair growth (comb attachment)
  • Decongest puffy eyes

Sold? Now which to choose! Take a look below at our recommendations for Good, Better, and Best units!


Good – Budget Friendly, Portable
Better – Mid-Range Budget, Longer Warranty
Best – High-Range Budget, Longer Warranty, Mix of Argon and Neon Electrodes

If you have questions about products or services, if you would like treatment or retail ideas, or if you just want to hear a friendly voice, feel free to reach out to our Customer Service Team during our regular business hours!

This Blog Post: Back To Basics: High Frequency originally appeared on Blogger.

Let’s Hear it for the Boys!

Yes, they may look a little creepy. However, when it comes down to it, mannequins are important!

Purespadirect.com has a large selection of cosmetology hair mannequins for beauty school, salon education, and state board examinations. Salons purchase our manikins for learning new cutting, coloring, straightening and processing techniques.

You will find all types of manikin heads from human hair, synthetic hair, straight hair, ethnic hair, facial hair, beards, and even eyebrow hair. We also have accessories such as holding clamps, tripods, wig dryers, and foam heads!

I am always seeing a huge selection of females, but with male grooming on the rise, they are just as important. Check out some of our top sellers to help perfect your technique!

Carlos Curly Bearded Manikin

This guy has lots of functions! Male manikin features a curly beard, a realistic tool tor practicing a variety of grooming techniques, including cutting, straightening, and beard trimming.

Has 6″-9″ brown 100% human hair!

This manikin head with bearded slip-on face provides students with a realistic tool for practicing a variety of techniques for styling men’s beards. With all the beard trends going on, especially this time of year, this is super helpful!
The slip-on face features a 7-1/2″ brown beard. Replacement slip-on faces available for additional practice too!
This dude has 18″ protein fiber hair, which is perfect for cutting and styling practice!

This Blog Post: Let’s Hear it for the Boys! originally appeared on Blogger.