Dare To Be Bare! – Skin Care Tips for Your Best Waxing Results

Waxing is huge this time of year and you want to make sure that you are doing all the necessary prepping and skin care before and after all your waxing services for the perfect wax!

First, you want to make sure the skin is clean. When a client comes in with oil, sweat, and bacteria on their skin, without proper sanitation, the client can easily break out after waxing and the end result will not be as successful. Preparation is simple. A great product to use would be the Cirepil Blue Lotion. This lotion has excellent cleansing properties due to its low alcohol content (9%), and it leaves the skin with a pleasant, comfortable feeling. After cleansing the skin, the Cirepil Pre-Depilatory Oil is a great product to use, as it will condition the skin and create a protective barrier to ensure wax adheres to the hair and not the skin.

Another great item to use during the prepping stage would be the Relax & Wax NO Scream Cream. Your clients will want to apply this cream 30-45 minutes prior to the waxing service, making NO Scream Cream the perfect retail item to sell to all of your regular waxing clients! The No Scream Cream eases the discomfort of waxing as much as 50-90% and will not interfere with standard wax formulas.

Pre-Wax Products

Now you’re ready to wax! Once you have performed the waxing service, don’t forget about post wax care! This is very important for your clients’ overall comfort after the service, as well as for the best results. A product I highly recommend is the Mancine Ingrown(zone) Triple Action Post Depilatory Lotion. This lotion leaves the skin feeling refreshed and moisturized, prevent ingrown hairs, and will actually slow and soften future hair growth so waxing becomes easier and more comfortable. Also, for your clients who are prone to ingrown hairs, the Mancine Ingrown(zone) Cream works wonders as a spot treatment!

Post-Wax Products

It is also very important to educate your clients about what to AVOID for the next 24 hours after the waxing service:

Avoid for 24 hours after waxing service:

  • Sun/Tanning Beds
  • Makeup, if face is waxed
  • Swimming – Chlorinated Water (pool water) and Salt Water
  • Hot Water, Saunas
  • Deodorant with Aluminum
  • Salt Glow or stimulating body or facial treatments
  • Tight Clothing for legs/bikini (No Pantyhose) for 48 hours
  • Exercise

Also, recommend that the client exfoliate (starting 2 days after service) to help avoid ingrown hairs. A really great exfoliating product is the Desert Mineral Detox Body Scrub – Anti-Cellulite Formula by Extended Vacation. Many of our clients also like to retail Exfoliating Massage Gloves or Loofahs to their clients to help minimize ingrown hairs!

Happy Waxing! =)

This Blog Post: Dare To Be Bare! – Skin Care Tips for Your Best Waxing Results originally appeared on Blogger.

Conscious Care for Cuticles

We have so many amazing products for damaged cuticles and nails. What are you using in your services? Take a look at some of my personal favorites!

CND RescueRXx Daily Keratin Oil Treatment to the rescue!

This happens to be my personal favorite! It is a daily keratin oil treatment. With daily use of this oil treatment, peeling and white spots are dramatically reduced! Helps protect and strengthen nails and replenish dry cuticles!
Tip: Add to $5 -$15 to your basic manicure price and retail for use between treatments!

Cellular Intensive Cuticle Recovery Cream

Cuticle Recovery Cream by June Jacobs promotes stronger and healthier nails and cuticles. Developed with essential plant oils and botanical extracts to enhance the absorption of the essential ingredients to the matrix of the nail and deep into the cuticle. Delicately scented with 100% natural aromatic extracts of citrus and ginger. Magically softens, protects and penetrates the cuticle and replenishes lost moisture to the entire nail.

Tip: Great for a high-end spa! June Jacobs is used exclusively at high-end spas and resorts around the world. Add to your basic manicure and retail for use between treatments.
This oil is a soothing cocktail that penetrates the nail matrix to condition cuticles and promotes healthy nail growth.
Contains Evening Primrose, Grapeseed and Aloe Oils. Scented with aromatic extracts of Ginger and Fuji Apple.
The clean, convenient dropper cap ensures easy, precise, and hygienic application.
Tip: SpaRitual makes a phenomenal retail item!

This Blog Post: Conscious Care for Cuticles originally appeared on Blogger.

CND Solar Oil is Hot!

CND Solar Oil was very popular last week. These oils come in all different shapes and sizes. I know my wife uses solar oil because she leaves it in the bathroom everyday! I like the 40 pack display the best – easy to retail… why? I have no idea… I’m just a shipping guy! See our great CND Solar Oil selection HERE!

This Blog Post: CND Solar Oil is Hot! originally appeared on Blogger.

New Calming Citrus Treatments

Just added to our site – new SpaRitual products. If you haven’t tried SpaRitual, you are majorly missing out!

It is a vegan-based brand that focuses on the mind, body, and spirit by connecting with healing spa treatments. SpaRitual encourages women to approach beauty as a “holistic connection.”

We are introducing one of my favorite scents, citrus!

Take a look at the endless options to customize your services:

Use any of these to customize your client’s experience. Additionally, all of these citrus products are certified organic. Help to hydrate, soothe, and soften dry, overworked skin while the rejuvenating scent of Citrus Cardamom elevates the senses.

This Blog Post: New Calming Citrus Treatments originally appeared on Blogger.

Show Off Your Dips!

The dipping powder trend is still going strong among clients across the globe. How are you displaying all of the different color options?


The Fenna Dip Powder Display Center by HANS Equipment is just the thing to show your clients all the amazing options you have for them! Featuring a beautifully streamlined wood grain and accented with timeless gray-speckled marble, this center will help keep your salon in style and organized
It has a rotating tower that holds up to 480 powder bottles and a lockable cabinet at the bottom to keep back up, retail items and more!

This Blog Post: Show Off Your Dips! originally appeared on Blogger.

So Long Ombre.. Hello Balayage!

The ombre trend has definitely faded, but there’s a new highlighting trend in town! Say hello to balayage, a popular highlighting technique that’s gathering a lot of attention, especially for Spring and Summer. Instead of the dramatic, contrasting colors that ombre provides, balayage is a subtle, more natural sun-kissed look. Balayage is actually a french word meaning “to swoop” or “to paint,” which creates a softer, beautiful and almost all-natural look. With summer rapidly approaching, a lot of your clients are going to want lighter hair… especially since celebrities like Lana Del Rey and Khloe Kardashian have been seen sporting it!

But are you prepared for the balayage trend? Here at Pure Spa Direct, we just got in the ColorTrak Tools Balayage Board and Brush Set that will have you all set up for this latest hair trend. This brush contains shorter brush bristles for precise coloring, as well as a slightly curved board on 2 side to better suit head shape! You’ll also be quite comfortable performing this service, as the handle allows for stability.


You’ll also need to protect each highlight! Check out our film roll which is specifically for balayage treatments. For all of your salon highlighting needs, please click here, and make sure you’re prepared this summer for your clients looking to get that sun-kissed balayage look!

This Blog Post: So Long Ombre.. Hello Balayage! originally appeared on Blogger.

Just a Fraction of Coconut Oil, Please!

If you haven’t noticed our Just Added section of our site yet, you’re definitely missing out! We are constantly adding new products each day, and I love seeing the latest offerings we have. My new favorite that we just got in is our Fractionated Coconut Oil by Soothing Touch. I know that coconut oil is definitely a craze that’s gained quite the popularity over the past years in the beauty industry, but did you know that there are two different types? I’m sure you’re used to using products that contain virgin coconut oil. Have you heard of fractionated coconut oil? It’s exactly how it sounds, but with even more beautifying benefits! I’ll explain why below!..


Fractionated coconut oil is processed differently than regular coconut oil. The reason being is that the oil has been through hydrolysis then steam distilled to remove the long chain triglycerides. As a result, only the medium chain triglycerides are left which makes for a highly saturated oil. This means the oil is even more abundant in antioxidants and its natural disinfecting effects! Unlike virgin coconut oil, which solidifies in colder temperatures, fractionated coconut oil remains in liquid form. This is great for use as a massage oil, and to blend with essentials oils or even for use in handmade lotions and soaps. Another plus is that this type of oil has a longer shelf life and stability which makes it cost effective for your business.



If you’re in need of a new oil for your spa, I highly recommend trying out our Soothing Touch Fractionated Massage Coconut Oil on your clients! It is paraben free and unscented so you can customized the oil to whichever scent your client prefers. Unlike virigin coconut oil, this oil does not leave a greasy feel either. I promise your clients will love it!

This Blog Post: Just a Fraction of Coconut Oil, Please! originally appeared on Blogger.

CND VINYLUX Polish Review & Troubleshooting

Cake Pop #135

I have been vacillating on whether or not to post my review on this polish. I had very high hopes for Vinylux. The color selection is beautiful, and the application was a breeze, but 11 hours after I shot these photos of my manicure I noticed a hole in one of my nails. It appeared that I brushed against something and it took a chunk clean out of my polish, there was just a hole in the middle of my nail polish. We were shopping at Home Depot that day for plants, so maybe it got banged up there? Either way, after potting one plant and doing some very light gardening, the polish on my thumbs had receded – badly.

My Vinylux manicure was so banged up after only 24 hours that I removed it! All the girls here at Pure Spa have been using several different colors, and they all have had different experiences to report. The bottom line is the same with any manicure; if you are rough on your hands – expect a roughed up manicure, even with Vinylux in my opinion. This is only to put expectations into perspective as some clients thought this was going to be a gel like wear polish… when in fact it is just a polish. Now, I want to point out some useful tips that I think will be helpful for maximizing Vinylux polish applications & success.

Don’t lay it on too thick!

Troubleshooting VINYLUX:

1) No Basecoat, no exceptions. I know of some die hard Rejuvacote users that want to continue using this treatment under Vinylux. NO BASE COAT – no exceptions. A base coat will negate the performance of Vinylux and the adhesives that are in the polish color.

2) Follow CND’s P.E.P protocol*. What is P.E.P?:

P-erform Mini Manicure = Removing the Cuticle off the nail plate
E-liminate Surface Contaminants = ScrubFresh
P-Purify Nail Plate = ScrubFresh

* Anyone I spoke to that had problems with Vinylux longevity did NOT follow the PEP step!

Always cap the edges!



3) Cap the free edge. This helps in ANY manicure. But especially since Vinylux is being marketed to consumers, they will need to know that this step helps chips and polish receding.

4) Not too thick. Apply two, controlled coats – don’t cake it on. My longest lasting manicures are meticulously applied by my manicurist using controlled, thin strokes of polish. I tend to go a little thick on my applications, which most likely led to chipping – like in this case.

5) Stay dry and let it dry. I once read it is best not to get your nails wet for at least 5 hours after a manicure. So get your Purell handy and leave your nails alone to cure. Drying time for Vinylux is approx. 10 minutes.

Follow these steps and you will get a great 7 days out of your Vinylux polish.




This Blog Post: CND VINYLUX Polish Review & Troubleshooting originally appeared on Blogger.

Big Lashes Equal BIG Business. Q&A with Novalash Expert Stylist, Michele Horan

Adding Lashes is like adding “instant pretty” – according to Novalash CEO Sophy Mersze. So true! And it’s one of the reasons why, according to Novalash, demand for luscious lashes has soared 500% in one year, making lash extensions the fastest growing, and most profitable market segment in the beauty industry. Easy to see why, as lashes give clients the instant gratification and visual improvement they crave. In this economy, clients are especially selective on what beauty services get their cash. They want to see results and they desire an immediate benefit that makes them feel beautiful. In our “live access to everything” society, clients demand services that can gratify their desire for instant improvement, confidence and compliments from others… Lash extensions deliver all of this! And lately… you can’t open a magazine or watch TV without seeing celebrities, starlets and Housewives sporting this rich, lash look. It’s so captivating, so alluring, it’s thrust this beauty trend into a HIGHLY DEMANDED service nationwide.


So with Lash Extensions being the newest and hugely profitable craze for Spas and Salons, I decided to sit down with Michele Horan of Revite Day Spa here on Long Island to find out what adding Lash Extensions services to her menu has meant to her small business.

Q: Why did you decide to add eyelash extension services to your skin care business?

A: Well, first and foremost it is a growing trend in the marketplace. Everyone in Hollywood was sporting eyelash extensions. I knew eventually it would trickle down into the masses. No one in my area was offering eyelash extensions at that time. I knew it could be huge! Which it was! Also, my clients were requesting additional services. 50% of my clientele receive eyelash extensions. It is a great way to expand your menu of services as well as your revenue.
Q: How do you advertise? Tell us how you got the word out?

A: The referral business is exceptional! I have yet to spend a dollar on advertising as I can barely keep up with my referral business alone. 50% of my eyelash business was through referral and up-selling current clients. 50% of my eyelash clients were through the Novalash website. This is one of the major benefits of being certified through Novalash. The opportunity of internet marketing via their website is extremely beneficial. I am not a computer whiz, I have little to no understanding of how internet marketing works, and I never imagined that new clients would come to me in droves from online searches! However, it works! Novalash successfully markets their product so that consumers want the service. Their website leads the business in my area straight to my spa.
Q: How long did it take you to really “master” the art of applying lash extensions so flawlessly & to your clients’ liking? Was it immediate? Was it easy?

A: Mastering the technique of applying eyelash extensions does not happen over night. You might have the certification, but the technique takes time to master. I did not charge clients in the beginning, while I developed my technique. I admit I became discouraged at times, and even contemplated giving up! But, like with all things, practice makes perfect. The most difficult part of applying the eyelashes was using the right and left hand in unison. As a righty, I had to master using my left hand just as effectively as my right hand. Very frustrating! It was like being born again. I gave it up several times. Also, you must have a good eye! It’s like clothing a woman…Every woman is unique. Every set of eyelashes needs to be customized to each customer9s style and requests. But persistence and practice paid off, six and a half years later, eyelash extension services has grown to comprise 50% of my business. It is the reason my spa, Revite’s Skincare is where it is today. Applying the extensions is an art, one that takes time and practice to perfect. Especially with the high profile client base I serve on Long Island, I knew my technique needed to be better than “good”; it needed to be exceptional.

Q: What’s your best advice for a spa business or esthetician looking to add eyelash extensions to their service menu? Anything they need to consider?
Eyelash Extension Services
Boast a 7000% Profit Return
On each kit sold!

A: The best advice I can offer to anyone looking to add eyelash extension to their business is to have patience, passion, and a love for making people look and feel good!

Q: What made you choose Novalash? Have you tried other brands of eyelash extensions?

A: I chose Novalash because they offered an adhesive that was pharmaceutical grade without formaldehyde. I have tried other brands; no other brand has the quality of adhesive and lashes as Novalash. They were the pioneers in the eyelash extension business 7 years ago. Everyone else knocked them off.

Q: Is this the most profitable service you offer?
Lashes add instant beauty,
Making it a HUGELY
popular service!

A: YES! Eyelash extensions are by far the most profitable service offered in my business. The cost to price ratio is exceptional!
Q: What has client feedback been like? Does this service have a very high satisfaction rate?

A: 90% of client feedback is positive. 10% of clients do not return for fill-ins. This is a love hate treatment. There is some maintenance involved for the client.

Q: What are the Pros & Cons to be considered when adding eyelash extension services to your menu?

A: The pros and cons to be considered when adding eyelash extensions to your menu of services are as follows:
Pros-
1) Additional revenue.
2) Referral business, great way to really boost growth in all areas of your spa.
3) Guaranteed repeat business for fill-ins every 4 weeks
4) Creates curiosity and chat among other clients within the spa.
5) Your client represents you in the public eye. It is the best advertisement! Your business and reputation benefits!
Cons-
1) Allergic reaction to the adhesive. Though rare, some clients can be very sensitive to the specialized adhesive. For this reason, there is a gentle formula available.
2) Some women just don’t like the weight of an eyelash being on their eye. It’s like hair extensions. It’s not for everyone.

Even if a client decides it9s not for them, I invite them back for skin care services with a discount. This retains the client as a customer for other services I offer that will please them. You always want to keep a customer happy.
Q: How did you get to your current price point for a full set of lashes on a new customer?

A: Upon being trained through Novalash in NYC 6.5 years ago, I was advised of market price points for a full set of eyelashes and fill-ins. At that time, a full set of eyelashes on Long Island was $300 and fill-ins $50. Now, due to product cost increases and demand, my price point for a full set and fill-ins has increased. I consider my price points to be extremely fair considering my skill level and treatment time. A full set now costs $350 and fill-ins are $70. My competition is priced much higher, but the quality of my work is exceptional due to my dedication and experience. I think I offer my clients a great value. If one were to have this treatment done in Manhattan, the cost would be twice the price!
Q: Do you feel the eyelash extension trend is here to stay?

A: ABSOLUTELY! The eyelash extension business is here to stay! Just as the hair extension is here to stay. It is a trend which will grow and evolve to the next trend; new colors, new lengths, new density, new styles, better quality lashes. I’ve already seen a remarkable improvement over the last 7 years. Once you have mastered the art of the application, the rest is a tantalizing and exciting service for your business to offer!

Thank you Michele! I hope this article is helpful for beauty professionals considering offering this service. For more information on Novalash, please visit their website.

To read Michele Horan’s profile, click here: Michele Horan

This Blog Post: Big Lashes Equal BIG Business. Q&A with Novalash Expert Stylist, Michele Horan originally appeared on Blogger.

Stock Up On Sanitizing!

Not everyone gets excited about sanitation, cleaning or sterilizing things, I mean it’s not my favorite part of the day but nonetheless it must be done.

For sterilizing your implements, why not stock up on pouches so you don’t have to think about it or worse – run out!

Check out the bulk pack of self sealing sterilization pouches by Kleen. 4,000 pouches should give you a bit of time not to worry!

This Blog Post: Stock Up On Sanitizing! originally appeared on Blogger.