Wax Spotlight: ItalWax Pink Pearl

Synthetic hard waxes are so popular for their reliability, hypoallergenic properties, and ability to be used on even the most delicate skin, and one of our absolute favorites is Italwax Pink Pearl!

This pearly elastic wax affects the skin in a delicate way and perfectly adheres with the hairs. Premium level synthetic wax is intended to be used for hair removal on delicate areas (bikini, face, armpits). The wax is free of natural pine resins, therefore it never causes an allergy reaction. Synthetic hard film waxes have a very low melting temperature, are extra-flexible, and don9t create stretchy threads.

Advantages of Synthetic ItalWax Film Wax:

  • Lower melting temperature 100°F.
  • Ideal for hair removal on delicate areas (armpits, bikini, face).
  • Longer cooling time, which provides longer thermal exposure, relaxes hair follicles and makes waxing less painful.
  • Completely adjustable to the skin surface, catching all the hairs without applications repeating.
  • Because of it9s extra elasticity Synthetic Film Wax won’t break during hair removal.
  • When removed, Synthetic Film Wax does not leave any broken hairs.
  • Significantly reduces the time required for depilation procedure.

This Blog Post: Wax Spotlight: ItalWax Pink Pearl originally appeared on Blogger.

Brazilian Calendula Hard Wax by Hairway

Just in! ResinĂ© By HAIRAWAY® Brazilian Calendula Hard Wax is a dream to work with! Gentle on the skin, easy to use, effective at removing hair – this hard wax is top-notch!

Brazilian Calendula Hard Wax applies thin, stays flexible, doesn’t get brittle, and dries much quicker than your standard hard wax. We have added Calendula known as Mary’s Gold for the golden orange sun radiance that the Calendula Flower essence imparts with its healing and anti-inflammatory properties. It moisturizes, soothes, and reduces the painful aspect of waxing. With its antiseptic, antifungal, and antimicrobial action it speeds up healing and reduces any irritation to the skin. 35 oz. bag.

This Blog Post: Brazilian Calendula Hard Wax by Hairway originally appeared on Blogger.

Top Wax for Sensitive Skin!

Are you waxing clients with sensitive skin? We have the best wax for sensitive skin:

ResinĂ© By HAIRAWAY® Creamy Sensitive Resin Wax

A creamy, soft, hypoallergenic wax that greatly reduces redness and irritation using 100% hydrogenated esters of resin. Suitable for sensitive areas and clients who tend to bump up easily. We use the highest quality esters available making it less sticky and leaving a nice clean finish. Great for speed waxing.

•Anti-Allergic •Soothing •For Sensitive Skin •External use

Available Sizes:

  • 14 oz. Tin: Warm in an appropriate wax heater or warm water. Do not use Microwave. 3.75″ x 2.5″
  • 18 oz. Jar: Remove lid and warm in microwave or warm water and pour into wax heater. 3 1/8″ x 5″
  • 27 oz. Jar: Warm in an appropriate wax heater or warm water. Do not use Microwave. 4″ x 5″

The Professional Wax Method:

  1. For large body area’s use preferably a metal spatula.
  2. Clean the back side on the scraping bar.
  3. Clean as much from the front side as the area you’ll be waxing requires.
  4. Clean the backside again.
  5. Apply a thin layer of wax in the direction of the hair growth.
  6. Make sure the spatula is horizontal and perpendicular to the area to be waxed.
  7. Rub the wax strip firmly onto the wax and remove in the opposite direction.

This Blog Post: Top Wax for Sensitive Skin! originally appeared on Blogger.

Vegan Friendly Depilatory Wax Available at Pure Spa Direct!

Did you know Pure Spa Direct now offers over 10 vegan waxes? These innovative wax formulations are made with zero animal products and instead feature clean, plant-based ingredients. You and your clients can feel good about the wax you are using, and you can still offer your clients effective wax treatments!

Check out our selection below:

This Blog Post: Vegan Friendly Depilatory Wax Available at Pure Spa Direct! originally appeared on Blogger.

NEW WAX ALERT! Total Hard Wax by WaxOne

You know we are always on the lookout for new wax to recommend to our clients, and we have a great one today!

WaxOne Total Hard Wax is the perfect hard wax to use for all skin types and any area of the body! It
melts at a low temperature and adheres to all hairs, fine or coarse, removing each and every one with 1 pull! This quality formula applies thinner than other leading brands while remaining flexible.

WaxOne Total Hard Wax allows for efficient, gentle waxing, making the waxing experience better for you AND better for your clients! This wax offers superior flexibility – never snapping or breaking – without being overly stretchy or stringy!

Available In:

Try WaxOne Total Hard Wax today!

This Blog Post: NEW WAX ALERT! Total Hard Wax by WaxOne originally appeared on Blogger.

Give a Better Wax with Prepped Skin!

From the best-selling ItalWax line comes their newest wax prep product – Lime Foaming Pre-Wax lotion! Pre Wax Foaming Lotion “Lime” easily removes traces of makeup from the skin, gently cleans, degreases and dries, preparing the skin for waxing. Offer your clients the best wax service possible with excellent prep from ItalWax!

Details:

  • The foaming lotion improves adhesion of wax to the hairs, ensuring high efficiency of the hair removal procedure.
  • This product has antiseptic properties and leaves a pleasant citrus scent.
  • The foam consistency allows for its economical use on large surfaces (legs, hands), as well as on sensitive zones (bikini, armpits).
  • Size: 6.8 oz. – 200 mL. Each, Case of 12

This Blog Post: Give a Better Wax with Prepped Skin! originally appeared on Blogger.

Wax Spotlight: Pink Chiffon Hard Wax Beads

Dermwax Pink Chiffon Wax Beads is a beautiful, cotton candy wax that contains a blend of polymers

for flexibility and control. Smooth texture, easy to apply. Pliable, never brittle. Attractively packaged in re-sealable bags for east of use!

Best for: Dry Skin, Normal Skin, Combination Skin

Formulated for: Fine to Coarse Hair

Ingredients: Beeswax, Lanolin, Gum rosin, Glycerol ester rosin, EVA copolymer, White NTC-68757, Rosso Rubin 71536/5, Blue MDN-1034

Made in France

DIRECTIONS FOR USE:

  1. Warm up wax beads to lukewarm temperature and becomes completely liquefied.
  2. Prep & wipe the skin thoroughly. Pat skin dry.
  3. A cornstarch powder can be used to absorb excess body oils.
  4. Dip wooden spatula into wax and spread a thin and even layer of wax on the area you wish to wax in the same direction of hair growth. Wait 30 seconds or so and press down with hand. Firmly hold the skin with one hand and with the other hand, pull wax in the opposite direction of hair growth.
  5. When waxing is completed, cleanse skin thoroughly with the Dermwax Calendula post wax oil. This will remove any residue left behind and soothe and hydrate the skin.

CAUTION: For external use only. Open can carefully to avoid injury. Do not ingest. Avoid contact with eyes. To avoid potential burns, always test wax temperature before applying on skin (temperature should not exceed 120°F). Keep out reach of children.

This Blog Post: Wax Spotlight: Pink Chiffon Hard Wax Beads originally appeared on Blogger.

Why Berodin’s New Wax Kits are the New Black – Berodin Black, That Is!

Waxing studios are popping up everywhere, and Pure Spa Direct has everything you need to get started on your business! From beds and trolleys to wax and sticks – we have it all!

And now, one of our most popular wax brands – Berodin – has released all-new Pro Starter Kits to help you get started! Everything you need in one (big) box at a discounted rate! Check out the most popular kit below:

Berodin Pro Starter Kit – A $508.50 PACKAGE VALUE!

This set includes:
(2) Berodin Single Wax Warmers
(2) Berodin Black Tins / 400 Grams
(2) Berodin Aquamarine Tins / 400 Grams
(4) Berodin Bags of Blue Beads / 500 Grams
(1) Berodin Cleanser Lavender Antiseptic Lotion / 500 mL.
(1) Jasmine Pre-Depilatory Oil / 500 mL.
(1) Post Wax Essential Oil / 1 oz.
(250) Non-Woven Strips
(1) Empty Wax Tin
(1) Post-Wax Soothing Cream / 1.7 oz.
(1) Blemish Control / 1.7 oz.
(50) Wax Collars
(100) Disposable Spatulas
(1) Wax Off Equipment Cleaner / 16 oz.
(2) Large Plastic Spatulas

Access to Stream Berodin Instructional Videos

To view all of the NEW Berodin Wax Kits, click here: https://www.purespadirect.com/searchresults.asp?Submit=Go&Search=berodin value

To view our full Wax Category, visit this link: https://www.purespadirect.com/Spa-Depilatory-Waxing-s/419.htm

This Blog Post: Why Berodin’s New Wax Kits are the New Black – Berodin Black, That Is! originally appeared on Blogger.

Buy 2, Get 1 Free on ALL 14oz Lycon Tins!

Love Lycon wax? Haven’t tried it yet? Either way, this is the promo you should take advantage of!

For the entire month of March 2020, all 14oz tins of Lycon Soft Strip wax are Buy 2, Get 1 Free! Just add 3 to your cart, and 1 will be FREE!

By the way…..the price just DROPPED, too!



Haven’t checked out this amazing Australian wax? See what they are all about:

LYCON9s super gentle strip waxes are known for their superior glide, extra strong grip, a non-sticky finish and no skin drag! LYCON professional strip waxes contain a special blend of natural resins and aromatherapy oils to grip and remove hair as short as 2mm while conditioning and soothing the skin with LYCON9s unique Titanium Dioxide technology. Therapists can ensure total customer comfort and satisfaction even for their most fastidious clients.

Lycon Active Gold – Soft Strip Wax / 14 oz. Tin
Like liquid gold, luxurious to apply and to look at! An extremely popular strip wax. Glows like gold and removes hair effectively, gently and quickly. Contains the soothing benefits of Chamomile and the finest grade of gold Micro Mica, for extra gentle waxing and no skin drag.

Lycon LYCOtec White – Soft Strip Wax / 14 oz. Tin
The performer. Ultra gentle, ultra strong and ultra flexible. A high-tech, smooth, creamy and extra gentle white wax. A new flexible texture glides on ultra thinly, therefore is highly economical. Contains Coconut Oil and LYCON9s latest and unique Titanium Dioxide technology and Micro Mica for the most professional waxing result with no skin drag and no sticky residue.

Lycon Azulene – Soft Strip Wax / 14 oz. Tin
A classic with aromatherapy properties. Gentle waxing at its best. Increase client comfort with the soothing and extra gentle benefits of Azulene, a Chamomile plant extract.

Lycon SoBerry Delicious – Soft Strip Wax / 14 oz. Tin
Delicious strawberry and pink sparkles, this one’s for the ladies! With its delicious strawberry scent and spectacular, sparkling Micro Mica, SoBerry Delicious strip wax removes hair quickly and gently, with no skin drag.


Lycon Olive Oil – Soft Strip Wax / 14 oz. Tin
Get back to nature with nourishing Olive Oil. No skin drag, extra strong and efficient. With the soothing benefits of Virgin Olive Oil and Sweet Almond Oil, this special blend of natural, gentle ingredients effectively grips short and stubborn hairs.

This Blog Post: Buy 2, Get 1 Free on ALL 14oz Lycon Tins! originally appeared on Blogger.

7 Ways to Help Ease The Waxing Emotional Roller Coaster

After reading Amy Sciarretto’s blog about The 6 Emotional Stages Of Getting a Brazilian Wax, I got to thinking – what can my clients do to help ease this emotional roller coaster their clients may experience prior to their waxing services?

Obviously, for estheticians everywhere, regular, repeat clients are their bread and butter. These are the clients they can count on seeing on a regular basis, whether it be for facials, massage, or a myriad of other services. Do any of those other services create quite the same outpouring of emotions similar to waxing? I doubt it, which is why I want to talk about the uncomfortable!

Help Ease the Waxing Emotional Roller Coaster and Encourage Repeat Business

#1. Akin Cleanliness to Godliness.
I’m going to start with this one, because it is a biggie – and one that I am afraid some people might take for granted. I remember the first Brazilian Wax I ever received. I was already working for Pure Spa Direct, and had pretty much the rest of my body waxed at some point or another. I finally took the plunge to get a Brazilian, and boy oh boy was I nervous. Early on in the service, my waxer dropped a wax applicator on the floor. She made a big deal of pointing it out to me, pointing out that she was pushing it out of the way with her foot, and that it would stay right there on the floor until my service was over. At the time, I thought her reaction was overkill. However, reflecting back on it, I realized that I have never worried about that location double-dipping or using a dirty wax applicator on my nether regions. My point here is use the most sanitary practices possible, and take the time to point out all of the steps you are taking to ensure your client’s experience is a clean and sanitary one. They may not consciously realize it, but you will be instilling a whole lot of trust with your actions.

#2. Choose high quality wax for superior results, with less irritation.
Coming from personal experience, there is a huge difference in the quality of waxes on the market today. Pure Spa Direct offers a wide variety of waxes in a range of quality and price points, but we have had the best results with our high-end waxes. Switching to a high-quality wax does not necessarily mean taking a cut on your profits, either. One of the most popular high-end wax lines we offer, Mancine Professional, is priced at a similar price point as our mid-range waxes!

#3. Use high quality pre- and post-wax products.
If you are diving into a Brazilian wax without prepping the skin, your clients’ emotions are going to be roller coastering all over the place! Some high-end waxes recommend prepping the skin with a pre-wax oil, in order to reduce traction on the skin, and allow the wax to better adhere to the hair only. Your after-wax methods are key here too – make sure all straggling wax goo has been removed, and applying an ingrown hair treatment makes your clients feel like their well-being is important to you. Plus, applying an ingrown hair treatment during your wax makes for a great transition into selling retail ingrown hair products for your clients to use at home!

#4. Retail, Retail, Retail!
I know, I know, it almost seems counterproductive for me to suggest you cross-sell your clients on retail products to keep their emotions in check. But think about the items you can retail them – and the effect they will have on their emotions. To start, every good waxer should be offering their clients some sort of numbing cream. If they are regulars and come back every 4/6/8 weeks as recommended, they will learn to appreciate and love this product. Our favorite is the No Scream Cream, but there are a number of others available as well. The simple act of applying a numbing cream 30 or so minutes prior to their appointment is going to help calm your clients nerves. They will feel more in control of their pain levels, and will remember that you had them in mind when you recommended the product.

#5. Offer knowledge before, during, and after the service.
Remember, YOU are the expert – but you don’t have to keep all that hairy knowledge to yourself! Explain the hair growth cycle to your clients, and let them know why you want them on the schedule you are recommending. Explain the effects of waxing, as well as the best (and worst) times to wax. Encourage questions. The more information you provide, the more comfortable your client will feel baring all to you.

#6. Keep notes about each service.
While it is somewhat uncomfortable to be making small talk while digging in clients’ private parts, the client will likely feel more at ease when there is easy banter going on. After each session, jot down some of the things your client might have mentioned, and review these notes prior to their next appointment. This small act will go a long way in building trust and a lasting relationship with your clients. If they mention parties, birthdays, events, etc., and you ask them about it during the next service, they will be blown away! Aside from small talk notes, keep notes about anything out of the ordinary that happens in the service, so you can keep an eye out for a pattern. For example, if you notice a client repeatedly develops ingrown hairs in one location, make sure to may special attention to that area, and offer your client advice to avoid developing them in the future.

#7. Have an excellent system in place for scheduling follow up appointments.
Remember, the goal here is to build a lasting, repeat relationship with your client. Regularly scheduled waxing appointments will help maintain your business, and keep your clients happy. Always urge clients to set their next appointment before leaving, and be sure to follow up with them by phone, email, or text message a day or two prior to their service. Keep track of when they purchase each retail item and roughly how long each should last. Include information about purchasing new retail products at appropriate times. By not bombarding the client with re-purchase information each time, they will appreciate and listen to you when you do recommend stocking up.

This Blog Post: 7 Ways to Help Ease The Waxing Emotional Roller Coaster originally appeared on Blogger.