Upgrade Your Wellness Center with the Cosima Electric Chair

Are you looking to upgrade your spa or wellness center chairs? We have a new bed that is ideal for spas, salons, medical offices, wellness centers, and more!

The Cosima 3-Motor Electric Spa & Wellness Chair features a clean, elegant European style with 3 silent motors for quick and convenient position adjustment. Positioning options provide both patient comfort and ease of access for those providing treatments. Shaped and very comfortable seat, durable and very stable. Armrests lift for ease of client entry and exit.

Details:

  • Contoured seat is very comfortable, robust and very stable
  • Durable, comfortable PU leather upholstery available in white or sand
  • 3 Silent Electric Positioning Motors:
    1. Powered Backrest Angle Adjustment: Range = 0° to 80°
    2. Powered Height Adjustment: Range = 24″ to 41.75″
    3. Powered Whole Bed / Seat Incline: Range = -15° to 15°
  • Manually adjustable, independent split footrests – extendable with flexible adjustment – perfect for pedicures
  • One touch easy operated handset remote control
  • Armrests raise making it easier for the client to take their place in the chair
  • Dimensions: 77.25″D X 32″W X 24″-41.75″H
  • Weight Capacity: 300 lbs.
  • 3-D adjustable head pillow gives comfortable support with flexible angle adjustment

This Blog Post: Upgrade Your Wellness Center with the Cosima Electric Chair originally appeared on Blogger.

Upgrade Your Room on a Budget for the New Year!

Upgrade your massage or facial room on a budget! Pure Spa Direct recently added new electric and stationary esthetic and massage tables from Sierra Comfort, and they are an incredible deal!

My favorite is the Adjustable 4-Section Stationary Massage Table. This beautiful table is constructed of beach hardwood and features adjustable four-section functionality, which allows for easy positioning of your client9s back and legs. The PU-leather high-density foam deck is oil- and waterproof and provides exceptional comfort. The height of the table easily adjusts from 27 to 36-inches to your desired working height to allow better technique when treating clients. Professionals find the built-in storage shelf convenient for storing all types of accessories. The ergonomic face cradle and pillow provided contours to the face spreading pressure evenly for a more relaxing experience.


Features:

  • Hardwood frame construction
  • Oil and waterproof PU-leather upholstery
  • Built-in storage shelf
  • Headrest outlets on both sides of the table
  • Adjustable table height
  • Adjustable 4-section functionality
  • High-density foam deck
  • Ergonomic face cradle and face cushion

Specifications:

  • Tabletop Dimensions: Width 30″ x Length 73″ (Length w/ headrest installed: 85″)
  • Adjustable Height: 29″ – 36″
  • Net Weight: 101 lbs.
  • Padding: 3″ LUXE High-Density
  • Working Weight Limit: 470 lbs
  • Beach hardwood construction
  • Some assembly required

Includes:

  • Sierra Comfort One-Section SC-2002 Stationary Table
  • Ergonomic Adjustable Metal Face Cradle
  • Fitted Ergonomic Foam Face Cradle Pillow
  • Hanging Arm shelf
  • Arm Rest
  • 5-Year Warranty on Frame

This Blog Post: Upgrade Your Room on a Budget for the New Year! originally appeared on Blogger.

The Most Important Piece of Furniture Your Spa Owns

When preparing your spa room, arguably the most important piece of furniture is your spa bed. This is where your clients will spend their time when visiting you, and it needs to not only be functional for you, the technician, but also comfortable for your client. And not only comfortable – clients will come back if you have a noticeably comfortable bed!

Pure Spa Direct has just picked up the all-new DIR Facial Beauty Bed & Chair Apollo – a high-end, Full Electrical Spa Chair with built-in Thermo Heat. This top-of-the-line bed is the bed your clients will come back for!

Experience our revolutionary full-electrical all-purpose beauty bed/chair Apollo, fitted with 4 electro-hydraulic motors controlled by hand or foot. This newly updated unit features thermo heat top, foot controls, finer adjustments, quieter operations and sleeker appearance fully integrated into a simple operating remote.

Details:

  • Thermo heated bed for superior relaxation and comfort
  • Heavy-Duty Facial Beauty Bed/Chair with 750 lbs. weight capacity
  • High-grade soft vinyl with high-density foam for both comfort & durability
  • 3 programmable preset position setting
  • Dual headrest included for all types of beauty & medical facilities, easily interchangeable for all types of procedures
  • 4 Individual Electro-hydraulic motors to smoothly & quietly operates the Backrest, Leg-rest, Height and also Tilt adjustments
  • Both hand remote and foot controls for easy operation
  • Removable arms & headrest for versatility
  • Fully assembled out of the box
  • Power requirement: 110 Volts
  • 1 Year Warranty

This Blog Post: The Most Important Piece of Furniture Your Spa Owns originally appeared on Blogger.

Check Out This GORGEOUS Spa Bed!

Many times, Spa Beds look just like that….spa beds. Sometimes, however, we will come across a new Spa Bed that is like a breath of fresh air! The Rikka Multi-Purpose Spa Bed is just that! A natural wood finish covers a sturdy metal base, making this bed a gorgeous addition to any spa!

The Rikka 3-Motor Electric Multi-Purpose Spa Bed is ideal for a multitude of body and face treatments. It features a comfortable and highly adjustable 4 section top as well as an attractive scissor-shaped metal base structure with natural wood finishing. It has 3 motors that effortlessly adjust the height, backrest, and the central module inclination via a remote control.

Features:

  • High quality, easy cleaning white PU upholstery
  • Ultrasoft high comfort padding
  • Natural wood finish on base
  • 3 motors that adjust the height, the backrest, and the central module inclination
  • Adjustable backrest
  • Removable headrest pillow
  • Face-hole headrest
  • Sturdy scissor-shaped metal base structure with natural wood finishing
  • Handset remote control
  • Highly stable design
  • Folding wheels to facilitate easy movement

Specifications:

  • Dimensions: L x W x H: 77.6″L × 29″W × 24″-37.4″H / 197cm L × 74cm W × 61cm-95cm H
  • Weight: 196.2 lbs. / 89 kg.
  • Max Client Weight: 330 lbs
  • Motors: 3
  • Voltage: 100V-120V
  • Frequency: 50Hz/60Hz
  • Standard Control: Handset
  • Installation: 2 Person
  • Assembly: None
  • Upholstery: PU Leather
  • Certification: CE
Is the Rikka not the bed for you? Check out our full selection here: https://www.purespadirect.com/Spa-Facial-Chairs-Facial-Beds-s/262.htm

This Blog Post: Check Out This GORGEOUS Spa Bed! originally appeared on Blogger.

Big Lashes Equal BIG Business. Q&A with Novalash Expert Stylist, Michele Horan

Adding Lashes is like adding “instant pretty” – according to Novalash CEO Sophy Mersze. So true! And it’s one of the reasons why, according to Novalash, demand for luscious lashes has soared 500% in one year, making lash extensions the fastest growing, and most profitable market segment in the beauty industry. Easy to see why, as lashes give clients the instant gratification and visual improvement they crave. In this economy, clients are especially selective on what beauty services get their cash. They want to see results and they desire an immediate benefit that makes them feel beautiful. In our “live access to everything” society, clients demand services that can gratify their desire for instant improvement, confidence and compliments from others… Lash extensions deliver all of this! And lately… you can’t open a magazine or watch TV without seeing celebrities, starlets and Housewives sporting this rich, lash look. It’s so captivating, so alluring, it’s thrust this beauty trend into a HIGHLY DEMANDED service nationwide.


So with Lash Extensions being the newest and hugely profitable craze for Spas and Salons, I decided to sit down with Michele Horan of Revite Day Spa here on Long Island to find out what adding Lash Extensions services to her menu has meant to her small business.

Q: Why did you decide to add eyelash extension services to your skin care business?

A: Well, first and foremost it is a growing trend in the marketplace. Everyone in Hollywood was sporting eyelash extensions. I knew eventually it would trickle down into the masses. No one in my area was offering eyelash extensions at that time. I knew it could be huge! Which it was! Also, my clients were requesting additional services. 50% of my clientele receive eyelash extensions. It is a great way to expand your menu of services as well as your revenue.
Q: How do you advertise? Tell us how you got the word out?

A: The referral business is exceptional! I have yet to spend a dollar on advertising as I can barely keep up with my referral business alone. 50% of my eyelash business was through referral and up-selling current clients. 50% of my eyelash clients were through the Novalash website. This is one of the major benefits of being certified through Novalash. The opportunity of internet marketing via their website is extremely beneficial. I am not a computer whiz, I have little to no understanding of how internet marketing works, and I never imagined that new clients would come to me in droves from online searches! However, it works! Novalash successfully markets their product so that consumers want the service. Their website leads the business in my area straight to my spa.
Q: How long did it take you to really “master” the art of applying lash extensions so flawlessly & to your clients’ liking? Was it immediate? Was it easy?

A: Mastering the technique of applying eyelash extensions does not happen over night. You might have the certification, but the technique takes time to master. I did not charge clients in the beginning, while I developed my technique. I admit I became discouraged at times, and even contemplated giving up! But, like with all things, practice makes perfect. The most difficult part of applying the eyelashes was using the right and left hand in unison. As a righty, I had to master using my left hand just as effectively as my right hand. Very frustrating! It was like being born again. I gave it up several times. Also, you must have a good eye! It’s like clothing a woman…Every woman is unique. Every set of eyelashes needs to be customized to each customer9s style and requests. But persistence and practice paid off, six and a half years later, eyelash extension services has grown to comprise 50% of my business. It is the reason my spa, Revite’s Skincare is where it is today. Applying the extensions is an art, one that takes time and practice to perfect. Especially with the high profile client base I serve on Long Island, I knew my technique needed to be better than “good”; it needed to be exceptional.

Q: What’s your best advice for a spa business or esthetician looking to add eyelash extensions to their service menu? Anything they need to consider?
Eyelash Extension Services
Boast a 7000% Profit Return
On each kit sold!

A: The best advice I can offer to anyone looking to add eyelash extension to their business is to have patience, passion, and a love for making people look and feel good!

Q: What made you choose Novalash? Have you tried other brands of eyelash extensions?

A: I chose Novalash because they offered an adhesive that was pharmaceutical grade without formaldehyde. I have tried other brands; no other brand has the quality of adhesive and lashes as Novalash. They were the pioneers in the eyelash extension business 7 years ago. Everyone else knocked them off.

Q: Is this the most profitable service you offer?
Lashes add instant beauty,
Making it a HUGELY
popular service!

A: YES! Eyelash extensions are by far the most profitable service offered in my business. The cost to price ratio is exceptional!
Q: What has client feedback been like? Does this service have a very high satisfaction rate?

A: 90% of client feedback is positive. 10% of clients do not return for fill-ins. This is a love hate treatment. There is some maintenance involved for the client.

Q: What are the Pros & Cons to be considered when adding eyelash extension services to your menu?

A: The pros and cons to be considered when adding eyelash extensions to your menu of services are as follows:
Pros-
1) Additional revenue.
2) Referral business, great way to really boost growth in all areas of your spa.
3) Guaranteed repeat business for fill-ins every 4 weeks
4) Creates curiosity and chat among other clients within the spa.
5) Your client represents you in the public eye. It is the best advertisement! Your business and reputation benefits!
Cons-
1) Allergic reaction to the adhesive. Though rare, some clients can be very sensitive to the specialized adhesive. For this reason, there is a gentle formula available.
2) Some women just don’t like the weight of an eyelash being on their eye. It’s like hair extensions. It’s not for everyone.

Even if a client decides it9s not for them, I invite them back for skin care services with a discount. This retains the client as a customer for other services I offer that will please them. You always want to keep a customer happy.
Q: How did you get to your current price point for a full set of lashes on a new customer?

A: Upon being trained through Novalash in NYC 6.5 years ago, I was advised of market price points for a full set of eyelashes and fill-ins. At that time, a full set of eyelashes on Long Island was $300 and fill-ins $50. Now, due to product cost increases and demand, my price point for a full set and fill-ins has increased. I consider my price points to be extremely fair considering my skill level and treatment time. A full set now costs $350 and fill-ins are $70. My competition is priced much higher, but the quality of my work is exceptional due to my dedication and experience. I think I offer my clients a great value. If one were to have this treatment done in Manhattan, the cost would be twice the price!
Q: Do you feel the eyelash extension trend is here to stay?

A: ABSOLUTELY! The eyelash extension business is here to stay! Just as the hair extension is here to stay. It is a trend which will grow and evolve to the next trend; new colors, new lengths, new density, new styles, better quality lashes. I’ve already seen a remarkable improvement over the last 7 years. Once you have mastered the art of the application, the rest is a tantalizing and exciting service for your business to offer!

Thank you Michele! I hope this article is helpful for beauty professionals considering offering this service. For more information on Novalash, please visit their website.

To read Michele Horan’s profile, click here: Michele Horan

This Blog Post: Big Lashes Equal BIG Business. Q&A with Novalash Expert Stylist, Michele Horan originally appeared on Blogger.